Why Sales and Support should be friends, not foes

Sales and support teams usually aren’t seen as having much in common. In fact, at most companies a certain amount of tension between these two teams has come to be expected.

Illustration credit: Sarah Robbins for Intercom

Supporting the front lines

Sales takes the lead

Context is key

Know when to escalate

Collaboration with support improves our sales process

Customer Success consultant, writer, and expert www.brooke.land

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